Friday, April 8, 2011

Efficient Businesses Will Keep Their Heads in the Cloud

Of course one of the biggest reasons that businesses migrate to the Internet is the fact that, all things considered, plying your wares on the Web is by far the most cost efficient way to get the message out on goods and services globally.

It seems that almost everyday the move toward “bigger”, “faster”, “better” and “more efficient” gains momentum on the web and a good content strategy needs to take into consideration the foundation that the entire apparatus will rest on. Here we’re talking about servers, databases and all of those other technical things that allow businesses to spider web their messages across the globe or even just up and down the block.

The stats speak for themselves as far as the cloud is concerned. A survey from Egnyte states that 52% of small businesses are planning to use more collaborative software this year and that’s only one of the many indications that things are moving toward the Cloud.

Even Google is getting in on the act and trying to entice businesses to see things their way by announcing the advent of Cloud Print that allows for the business person on the go to print documents and emails from the mobile device they happen to be using at the time.

All of this is about much more than just making sure that the height of technology is on your side; it’s about making sure you’ve got the most efficient way of doing business on the Internet. These types of shared resources will be the next wave and more than likely one of the bigger waves to hit e-commerce since wireless connections. You don’t want to miss out and this time having your head in the clouds is actually the preferred way of doing business.

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